Writing an Executive Summary that Emotes Confidence

by Mary Cullen on Thu, May 16, 2019

This article illustrates a simple rhetorical strategy, to apply at the sentence level, to increase your readers’ perception of your executive ability. This is a very useful strategy for all executive writing, but it is particularly important when writing an executive summary.

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Topics: Executive Summary Writing

How to Write a Business Email (Updated for 2019)

by Mary Cullen on Mon, Apr 22, 2019

Business emails are a pillar of modern communication. On any given day, the average office worker receives over 80 emails.

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Topics: Business Email Writing

An Increasing Problem: Replying to Old Emails for a New Topic

by Katie Almeida Spencer on Mon, Apr 22, 2019

How many times have you received an email with an old subject line that is unrelated to the actual content of the email?

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Topics: Business Email Writing

Meet vs. See - Learn the difference [English Grammar Lesson]

by Katie Almeida Spencer on Tue, Apr 2, 2019

Quick answer:

Use MEET for the first time you see someone or when you are seeing them because you have plans or an appointment. Use SEE for all other situations.

Consider this scenario:

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Topics: Business Grammar

How to Write a Winning Business Proposal [Ultimate Guide for 2019]

by Mary Cullen on Mon, Mar 4, 2019



A strong business proposal is a top opportunity to win new business. It is the ultimate sales document, a condensed version of all the value your solution brings to a client’s problem.

Yet, not every proposal puts your business’s best foot forward. There are a lot of aspects to consider. From the audience to the content to the formatting, each part of a winning business proposal requires thoughtful planning and development.

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What is the Best Quarter Abbreviation Format? (Q1, First Quarter, IVQ, 1st qtr)

by Mary Cullen on Wed, Feb 13, 2019

As we kick off the first quarter of 2019, many of us are planning work and strategies across the year. Business typically breaks years down by quarters as we plan that work. A client from one of our courses recently asked a good question:

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Topics: Business Writing Style

3 Important Skills You'll Acquire with Proposal Writing Training

by Tom DuPuis on Wed, Jan 9, 2019

Writing a proposal is one of the most important processes in business, and knowing the key elements of a great proposal versus a good or average proposal can make a world of difference to your career and to your business revenue. Here are some key elements for a successful proposal that you will discuss and practice throughout your proposal writing training:

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Topics: Business Proposals

Since vs. Because [Are They Interchangeable?]

by Mary Cullen on Mon, Nov 12, 2018

According to the APA Style Blog, "since" and "because" have specific meanings and should not be interchanged:

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How Many Spaces Should Be After a Period? (One vs. Two)

by Mary Cullen on Fri, Oct 12, 2018

Image from Cult of Pedagogy

Here is a client question received today, which I often hear in business writing courses:

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Topics: Business Writing Skills

Instructional Solutions Celebrates 20 Years [Here is What We Learned]

by Mary Cullen on Wed, Sep 26, 2018

I’d like to share with you why I founded Instructional Solutions 20 years ago this month and offer three tips about writing, business, and life.

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