Most of the modern sales cycle is written. Your first contact, proposing a solution, LinkedIn messages, follow-ups, etc. It’s all in writing.
Several core documents are the backbone of written sales communication: prospecting emails, a document sent after a findings call that delineates your services, the follow-up email, and a close-the-deal document.
The ability to write these requisite documents well — and an understanding of how to craft any sales document — results in more sales.
This course teaches participants to write these requisite sales documents more effectively and in less time. This means more revenue and more time for sales activity. It also teaches the optimal process for writing any sales document that conveys your value, using clear and compelling language.
This is not a sales training course. You know how to sell. This course will enable you to sell better by writing better.
Participants receive detailed written feedback on their writing. The course concludes with a live one-on-one coaching session to review a participant’s most important sales document for their role.